How to Mine Your Own Acres of Diamonds

(Now available as an Amazon ebook.)

Acres of Diamonds

Every kind of work has enormous opportunity lurking within it. The opportunities are there now, clamoring to be noticed. But they cannot speak or print signs for us to read. Our part of the bargain is to look at our work with “intelligent objectivity”. If we have the wisdom and patience to intelligently, effectively explore the work in which we’re now engaged, to explore ourselves, we would most likely find the riches we seek.

The story – a true one – is told of an African farmer who heard tales about other farmers who had made millions by discovering diamond mines. These tales so excited the farmer that he could hardly wait to sell his farm and go prospecting for diamonds himself. He sold the farm and spent the rest of his life wandering the African continent searching unsuccessfully for the gleaming gems that brought such high prices on the markets of the world. Finally, worn out and in a fit of despondency, he threw himself into a river and drowned.

Meanwhile, the man who had bought his farm happened to be crossing the small stream on the property one day, when suddenly there was a bright flash of blue and red light from the stream bottom. He bent down and picked up a stone. It was a good-sized stone, and admiring it, he brought it home and put it on his fireplace mantel as an interesting curiosity.

Several weeks later a visitor picked up the stone, looked closely at it, hefted it in his hand, and nearly fainted. He asked the farmer if he knew what he’d found. When the farmer said, no, that he thought it was a piece of crystal, the visitor told him he had found one of the largest diamonds ever discovered. The farmer had trouble believing that. He told the man that his creek was full of such stones, not all as large as the one on the mantel, but sprinkled generously throughout the creek bottom.

The farm the first farmer had sold, so that he might find a diamond mine, turned out to be one of the most productive diamond mines on the entire African continent. The first farmer had owned, free and clear … acres of diamonds. But he had sold them for practically nothing, in order to look for them elsewhere. The moral is clear: If the first farmer had only taken the time to study and prepare himself to learn what diamonds looked like in their rough state, and to thoroughly explore the property he had before looking elsewhere, all of his wildest dreams would have come true.

The thing about this story that has so profoundly affected millions of people is the idea that each of us is, at this very moment, standing in the middle of our own acres of diamonds. If we had only had the wisdom and patience to intelligently and effectively explore the work in which we’re now engaged, to explore ourselves, we would most likely find the riches we seek, whether they be financial or intangible or both.

Before you go running off to what you think are greener pastures, make sure that your own is not just as green or perhaps even greener. It has been said that if the other guy’s pasture appears to be greener than ours, it’s quite possible that it’s getting better care. Besides, while you’re looking at other pastures, other people are looking at yours.

A man I knew in Arizona began with a small gas station. One day, while one of his young attendants filled a man’s gas tank, he watched the customer while he stood about waiting for the job to be finished. It dawned upon him that the man had money in his pockets and there were things he needed or wanted that he would pay for if they were conveniently displayed where he could see them.

So he began adding things. Fishing tackle, then fishing licenses, hunting and camping equipment, rifles, shot guns, ammunition, hunting licenses. He found an excellent line of aluminum fishing boats and trailers. He began buying up the contiguous property around him. Then he added an auto parts department. He always sold cold soft drinks and candy, but now he added an excellent line of chocolates in a refrigerated case. Before long, he sold more chocolates than anyone else in the state. He carried thousands of things his customers could buy while waiting for their cars to be serviced.

All the products he sold also guaranteed that most of the gas customers in town would come to his station. He sold more gas. He began cashing checks on Friday, and his sales grew. It all started with a man with a human brain watching a customer standing around with money in his pockets and nothing to spend it on. Others would have lived and died with the small service station, and they do. My friend saw the diamonds.

Many service station operators, upon seeing a wealthy customer drive in, might say to themselves, I ought to be in his business. Not so. There’s just as much opportunity in one business as another, if we’ll only stop playing copycat and begin to think creatively, in new directions. It’s there, believe me. And it’s your job to find it.

Take the time to stand off and look at your work as a stranger might and ask, Why does he do it that way? Has he noticed how what he’s doing might be capitalized upon or multiplied? If you’re happy with things as they are, then by all means, keep them that way. But there’s great fun in finding diamonds hiding in ourselves and in our work. We never get bored or blasé or find ourselves in a rut. A rut, remember, is really nothing more than a grave with the ends kicked out. Some of the most interesting businesses in the world grew out of what was originally a very small idea in a very small area. If something is needed in one town, then the chances are it’s also needed in all towns and cities all over the country.

You might also ask yourself, How good am I at what I’m presently doing? Do you know all there is to know about your work? Would you call yourself a first-class professional at your work? How would your work stand up against the work of others in your line?

The first thing we need to do to become a “diamond miner” is to break away from the crowd and quit assuming that because people in the millions are living that way, it must be the best way. It is not the best way. It’s the average way. The people going the best way are way out in front. They’re so far ahead of the crowd you can’t even see their dust anymore. These are the people who live and work on the leading edge, the cutting edge, and they mark the way for all the rest.

It takes imagination, curious imagination, to know that diamonds don’t look like cut and polished gemstones in their rough state, nor does a pile of iron ore look like stainless steel. To prospect your own acres of diamonds, develop a faculty we might call “intelligent objectivity.” The faculty to stand off and look at your work as a person from Mars might look at it. Within the framework of what industry or profession does your job fall? Isn’t it time for a refreshing change of some kind? How can the customer be given more value? Each morning ask yourself, How can I increase my service today? There are rare and very marketable diamonds lurking all around me. Have I been looking for them? Have I examined every facet of my work and of the industry or profession in which it has its life?

There are better ways to do what you are presently doing. What are they? How will your work be performed 20 years from now? Everything in the world is in a state of evolution and improvement. How could you do today what would eventually be done anyway?

Sure there’s risk involved; there’s no growth of any kind without risk. We start running risks when we get out of bed in the morning. Risks are good for us. They bring out the best that’s in us. They brighten the eye and get the mind cooking. They quicken the step and put a new shining look on our days. Human beings should never be settled. It’s okay for chickens and cows and cats, but it’s wrong for human beings. People start to die when they become settled. We need to keep things stirred up.

Back in 1931, Lloyd C. Douglas, the world-famous novelist who wrote The Robe, Magnificent Obsession, and other best-selling books, wrote a magazine article titled “Escape.” In that article Douglas asked, “Who of us has not at some time toyed briefly with the temptation to run away? If all the people who have given that idea the temporary hospitality of their imagination were to have acted upon it, few would be living at their present addresses. And of the small minority who did carry the impulse into effect, it’s doubtful if many ever disengaged themselves as completely as they had hoped from the problems that hurled them forth. More often than otherwise, it may be surmised, they packed up their troubles in their old kit bags and took them along.”

The point of the article was simply, don’t try to run away from your troubles. Overcome them. Prevail right where you are. What we’re really after is not escape from our complexities and frustrations, but a triumph over them. And one of the best ways to accomplish that is to get on course and stay there. Restate and reaffirm your goal, the thing you want most to do, the place in life you want most to reach. See it clearly in your mind’s eye just as you can envision the airport in Los Angeles when you board your plane in New York. Like a great ship in a storm, just keep your heading and your engines running. The storm will pass, although sometimes it seems that it never will. One bright morning you’ll find yourself passing the harbor light. Then you can give a big sigh of relief and rest a while, and almost before you know it, you’ll find your eyes turning seaward again. You’ll think of a new harbor you’d like to visit, a new voyage upon which to embark. And once again, you’ll set out.

That’s just the way this funny-looking, two-legged, curious, imaginative, tinkering, fiddling dreamer called a human being operates. He escapes from problems not by running away from them, but by overcoming them. And no sooner does he overcome one set of problems, but he starts looking around for new and more difficult pickles to get into and out of.

If you feel like running away from it all once in a while, you’re perfectly normal. If you stay and get rid of your problems by working your way through them, you’re a success. Start taking an hour a day with a legal pad and dissect your work. Take it apart and look at its constituent parts. There’s opportunity there. That’s your acre of diamonds.

DIAMOND MINING

To prospect your own acres of diamonds and unearth the opportunities that exist in your life right now, regularly challenge yourself with some key questions:

• How good am I at what I’m presently doing?

• Can I call myself a first-class professional at my work?

• How would my work stand up against the work of others in my field?

• Do I know all I can about my industry or profession?

• How can the customer be given a better break?

• How can I increase my service?

• There are rare and very marketable diamonds lurking all around me. Have I been looking for them? Have I examined every facet of my work and of the industry or profession in which it has its life?

• There are better ways to do what I’m presently doing. What are they?

• How will my work be performed 20 years from now?

• Everything in the world is in a state of evolution and improvement. How can I do now what will eventually be done anyway?

The Fog of Worry (Only 8% of Worries are Worth It)

According to the Bureau of Standards, “A dense fog covering seven city blocks, to a depth of 100 feet, is composed of something less than one glass of water.” So, if all the fog covering seven city blocks, 100 feet deep, were collected and held in a single drinking glass, it would not even fill it. And this could be compared to our worries. If we can see into the future and if we could see our problems in their true light, they wouldn’t tend to blind us to the world, to living itself, but instead could be relegated to their true size and place. And if all the things most people worry about were reduced to their true size, you could probably put them all into a drinking glass, too.

It’s a well-established fact that as we get older, we worry less. With the passing of the years and the problems each of them yields, we learn that most of our worries are not really worth bothering ourselves about too much and that we can manage to solve the important ones.

But to younger people, they often find their lives obscured by the fog of worry. Yet, here’s an authoritative estimate of what most people worry about.

Things that never happen: 40 percent. That is, 40 percent of the things you worry about will never occur anyway.

Things over and past that can’t be changed by all the worry in the world: 30 percent.

Needless worries about our health: 12 percent.

Petty, miscellaneous worries: 10 percent.

Real, legitimate worries: 8 percent. Only 8 percent of your worries are worth concerning yourself about. Ninety-two percent are pure fog with no substance at all.

The Flame of Hope

Every person is born with the basic drive to persevere. No matter how crushed, how defeated, how demoralized, when all hope seems gone, there is, in the healthy person, a small, indistinguishable flame of hope like a faint but persistent pilot light that stays alight, much like the fire ancient man used to carry with him as he moved from place to place.

Almost everyone comes to a place in life when going on seems futile, even ridiculous – when he seems overwhelmed by a suffocating mattress of events and situations, and desires just to sit down in the middle of the road and let the world and everything in it go to blazes.

So he sits down for a while. But then the vibration of the world seems to make itself felt in his bones. Pretty soon, he raises his head and begins to look around. After a while, he takes a couple of deep breaths, gets slowly, painfully to his feet, wobbles there for a minute or two, and then he starts out again. Often as not, around the next bend in the road, he’ll find the reason he kept going. And he’ll shudder at the thought of how close he came to giving up.

His hope lies in movement and time. If he does not get up and start moving again, he’s done for. But he has this natural drive to keep moving along the road. As long as he keeps heading for what he’s looking for, what seemed like the end of the world for him will be nothing more than a bad dream, and a part of the preparation he needed to qualify for the achievement his perseverance has brought.

Movement, time, and the law of averages; I remember reading about the manager of a major-league ball club who kept a rookie on the team and in the lineup because even though he wasn’t hitting anywhere near what was expected of him, when he struck out, he struck out swinging. He wasn’t just standing there watching strikes go by. And, as the manager expected, he soon started getting wood on the ball and bringing his average up to where it belonged.

Discouragement seems to be part of life, but the reason people prevail is because of this built-in drive to keep going.

BONUS

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The Count to Four System – Dr. J B Jones – 03

(An excerpt from If You Can Count to Four available on Amazon)

The Count to Four System

The Count to Four System is a simple set of rules which will unlock the treasures of the universe on all dimensions. Millions of people have been taught to believe that the rules of success are indeed so very difficult and complicated that surely they could never learn them.

The average person is perfectly willing to accept the fact that several hundred families in most any community are successful. They, at the same time, know that there are hundreds of communities in our own country and, of course, and all the other countries too.

If they would stop and think for a moment, they would also know that when you add up the hundreds in each community, and then multiply by the thousands of communities all over the world, that it would add up to hundreds of thousands of people who are very successful.

For example, not long ago it was my pleasure to visit Mexico City. I was surprised to learn that there are approximately 10,000 millionaires in Mexico City. We hear of the millions of extremely poor people in the country of Mexico. But, at the same time, there are 10,000 millionaires in just one city in Mexico. How could there be that many rich people and millions of poor people unless there is a basic system of rules that 10,000 of them are using and the millions are not using?

I too, wondered about these perplexing problems for many years. I was born into a family of 14 children down in the hills of Tennessee and the first 18 years of my life I was what was considered a poor boy. I observed hundreds of families who obviously were not poor. They had poise, culture, a feeling of well-being, self-confidence, a measure of health, and they had plenty of money to express life abundantly. I wondered why my wonderful parents did not have those things in abundance too. I was stirred to investigate and find out, if possible, the answer to this problem.

I found out that anyone can be genuinely successful if he will learn the exact same “rules” that the successful people learned and use them.

To be genuinely successful, to me, is to enjoy a large measure of happiness, health and prosperity. It is a balanced type of life; Harmonious living with good physical health and also plenty of money.

So, it was my privilege to start out as a poor, unhappy person and to make the same observations that the millions are now making. It was my privilege to learn these basic rules and to take them out into the hard-boiled business world and to challenge every one of them. And to discover, beyond any shadow of a doubt, that there not only is a system of rules, but that anyone, not just a few, can learn them and use them and become just as successful as he wants to be.

The title of this book, “If You Can Count to Four” is designed to tell you that regardless of your background, your lack of education, your lack of knowing anyone who is supposed to be important, your lack of funds, or any other seeming lack, you can still be what you want to be and have what you want to have.

Yes, you can start right now without funds, without education, without friends or influence, without an idea, without anything but a sincere desire to be somebody expressing life, and you can be that person you have secretly always wanted to be, and you can have all the money you want to express yourself within every field of your own choosing.

Are you ready to put The Count to Four System into action? I am sure that you are. I know that you are because I know that you have many desires which you have never realized.

It has been said that 98 people out of every 100 have never decided just exactly what they want to be in life. That is, they have never come to any decision regarding a “life’s goal” like Henry Ford, Thomas Edison or Andrew Carnegie. But here is the most important thing as far as I am concerned. It is understood that 98 out of every hundred haven’t made that big decision, but I happen to know, and you do too, that you and I and every other person living at this moment has some desire, right at this moment, that we want to realize as soon as possible.

Ask yourself the question, “What do I want to be next?” “What do I want to attain next?” List all the things you want to be next and all the things you want to have next. Let’s not worry too much about what we want next year or five years from now or 20 years from now, at this point. If you have just one little desire right now that you wish fulfilled and you don’t know exactly how to go about it, then you are ready to learn how to use “The Count to Four System.”

Let’s begin by looking at Phase One which is to identify what you want.

Write it down.

Define it.

Describe it.

There are several ways of helping your subconscious mind to become deeply impressed with exactly what you want. For example, you can cut pictures out of magazines and paste them in a scrapbook. If you can draw well, or if you know a friend who is an artist, you can create drawings or pictures of your idea of what you want.

By going through this simple mental process, your subconscious mind is impressed with exactly what you want. I want to point out, right at this point, that what I am asking you to do does not cost you one red penny. I merely want you to do it so that we can cause your mind to go through certain “thoughts.”

You see your thoughts as size and color and texture. One of the reasons a person is living a small, limited type of life now is that he is in the habit of thinking small, limited thoughts. So, for Phase One, let’s not ask the price.

Let’s just identify what we really want. It can be any size and color and texture and design. At this point, all we are concerned with is “a mental process” which does not cost a cent. So, do what I am asking you to do, because if you will, I guarantee you that you will realize your desire in every case.

So, with the humility of a little child, get yourself a notebook and write down everything that you want to be next and everything that you want to have next. First of all, just write them down in your own words so that you can read them and they will cause you to know what you want next.

Then, after you have written these things down, start cutting out the pictures which represent what you want and paste them in the notebook. For example, I have done this in regard to automobiles, and I have known many of my students to do the same. I decide that I want a certain automobile, then I write it down in my notebook. I go down to the dealer and obtain as many color pictures as possible and then I paste one of them in my notebook, on the wall by my bed, in the bathroom by the mirror and in my desk, so that every time I open the drawer I see the picture of what I want.

By doing all these things I accomplish the purpose of the ONE phase of The Count to Four System. I developed a keen, clear, distinct mental picture of exactly what I want. The subconscious will help us obtain exactly what we want or if we give it a hazy, unclear, smeared concept or mental picture, it will help us obtain that.

Which would you rather have, just exactly what you want or a smeared, unclear approximation of what you want? I can tell you from hundreds of experiences that this works right down to a “T.”

I might say here, that of the thousands of successful people whom I have studied, every one of them had either consciously or unconsciously developed the ability to think distinctly and clearly, and to define and identify the things which they wanted.

The millions of people who do not have the things they want, at the same time, have not developed their ability to think clearly. Yes, they had the same basic ability to learn to think distinctly as anybody, but they did not realize that it was important or that it had anything to do with him getting what they wanted, so they just continued to think in a blurred, indistinct manner.

When I found this out in my research I was deeply impressed and immediately started trying to think more clearly. I began to identify exactly what I wanted to be and have. I noticed right away, a change in my life. I had more of a feeling of harmony and peace as soon as I took charge of my thoughts and started to define distinctly what I wanted to be and have. Also, my financial situation began to get better and better.

Most of you will say at this point, “Well, I can certainly accomplish Phase One.” As long as it doesn’t cost anything, what have I got to lose? You say to yourself, “If there is just one remote possibility that this will work, even though I do not quite understand just how it works, I am certainly going to get started right away and obtain a nice notebook, and write down my secret dreams of what I have always wanted to be and I am making a complete list of everything I want of a material nature.

Since all he is asking me to do at this point, is to go through the mental activity, the least I can do is cooperate with him, as he promises me that I can be what I want to be and that I can have what I want to have. I am approaching this with just simple childlike faith as he has tested in his own life and many thousands of others and it has never failed.

I don’t have to understand just how it works, anymore than I have to understand the way my television set works in order to enjoy it fully; or anymore than I have to be an electrician in order to enjoy all the fine things which I enjoy through electricity. I must assume that there are ‘laws’ about which Dr. Jones is familiar, and he is sharing with me a simple little,one, two, three, four routine, which, if I follow, I can enjoy the full benefit of as though I understood it fully.

I know that even little child can just turn on a light switch and not know anything about how it works, and all the lights will burn just as well for the child as if an expert electrician had turned on the light switch.

I must say just one more thing before I take you into the next phase which is Phase Two. I know that most of you will believe in this enough to try it. I congratulate you, because when you try it, you will find that it works.

And, of course, you will become what you want to be and you will have what you want to have. But there will be a few who think that they are so smart, that they will say, “Ah, that Jones guy is crazy.” I would like to challenge you, if you should fall into this type.

Go ahead and prove me wrong. You can never honestly say that it won’t work unless you try it and see whether it works or not. Go ahead, try it and prove me wrong. I have a pleasant surprise for you. You will end up being what you want to be in having what you want to have.

Now, let’s move to Phase Two.

Phase Two is also just a mental exercise, and it doesn’t cost you one red penny. Phase Two is as follows: “Pretend” that you already are what you want to be, and that you already have what you want to have.

Ask yourself, “How would I feel if I were already the person I want to be? If I already had the things that I have written down on my Phase One list, how would I feel? What would I do? Where would I be right now?” In other words, assume the fulfilled dream.

Assume the feeling of the dream fulfilled. When a farmer plants a field of corn, he cultivates it, rains fall on it and the sun shines on it and it grows and grows until one day it is ready for the harvest. You see, Phase One of this formula is like planting the seed. Phase Two is like watering, cultivating and warming the soil by the sun shining on it. When you “pretend” that you are the person you want to be, you go through special mental activities or mental exercises which are like plowing the corn, or cultivating it.

When you assume the warm, deep emotional feeling of the person you want to be, it is like the warm sunshine shining on the growing corn. I can tell you many details of what actually takes place inside you and what happens in the whole universe, when you “pretend” but believe me, I know that if you will do it in simple childlike faith your dreams will come true. Is that fair enough at this point?

Later on, for those of you who are interested, I will be happy to go into the deeper aspects of the laws involved.

Someone will ask, “How do I comfortably go through these mental exercises of pretending that I am a certain person in my dreams?”

One of the best ways that I have ever used is as follows:

1. I first assume that I have already attained my desire.

2. Then I ask myself what event would normally take place after I had attained my desire but would never take place other than if I had attained my desire.

3. Then I make arrangements to live that event as though I had already attained my desire.

For example, I went on the air on my first television program on June 19, 1955. I had my desire to be on television written down for several months before June, 1955. So, in March, 1955, I arranged an occasion to dramatize an event which would normally only take place after my first appearance on television. I arranged to have a debut party at my house, and the time was, as we pretend, the evening after I had debuted on TV that afternoon.

Each guest was invited and given a script, which told him exactly what to say at the party. So each guest arrived with great joy and enthusiasm congratulating me on having done a fine job that afternoon on my first telecast. All evening, our discussions were regarding how happy we all were that the program had been launched so well in the great good that would be done by the principles of genuine success being taken to so many hundreds of thousands of people, etc.

We pretend that we were celebrating the start of a television program in March, but the actual program did not start until June or about three months later. But we all assumed the mental attitude, the excited feeling, the tones of reality, of having already started the program. I happen to know that by doing this very thing it played a very important part in bringing my dream into fulfillment so soon.

You don’t have to do anything great in order to use this one, two, three, four technique.

Let’s suppose that your little girl wants a new tricycle. One day you see her riding an old broom around in the backyard. You ask her what she is doing and she says, “I’m riding my new red tricycle.” She is using the same technique. She, first of all, did Phase One, which is to decide that she wanted a new red tricycle; then she was doing Phase Two by riding the broom and pretending that it was already her actual new red tricycle. It’s just that simple. It doesn’t cost a penny so far, and it’s just a mental activity which you go through like a little child.

Let’s suppose that you want to be a person who has great poise so that you can meet all life situations without fear or feeling of nervousness. You would even like to be able to stand up and speak before groups with poison comfort. Then, if that is what you want, you have your Phase One part already.

What about Phase Two? You would do several things. Every time you attend a group meeting in the person of poise gets up and gives a really good speech, you see yourself as being the person giving that speech. Get that feeling of giving that speech by pretending that you are the person giving it. Also, give a party and coach your guests and celebrate your having given a great speech the day before. Also, line up some chairs in your living room, and one day when no one is there but you, assume that all those chairs are full of people.

Stand up and talk to them as long as you can think of anything to say. It doesn’t matter at this point, just keep standing there and keep talking about anything whatsoever, and after a while you will get a feeling of comfort and you will then begin to control your thoughts. Then, after awhile, you will find yourself taking advantage of every opportunity of accepting appointments to speak before groups and you will one day find that you are a person of poise and confidence.

It doesn’t matter whether you want to be the President of the United States, and Ambassador to a foreign country, a Congressman, a Senator, a movie star, a great singer, a great industrialist, a great attorney, a great salesman, a great farmer, a great housewife and mother, a great secretary, or a great whittler, you can become anything you want to be, big or little, by applying this one, two, three, four technique.

Can you fulfill Phase Two? Sure you can. All you need is the desire and humility of a little child.

But Phase Three is very important.

Phase Three is, “That ability within you to say, Yes and No.”

Many people have not learned that it is their individual prerogative to evaluate any life situation or event or proposition and then down deep inside say, “Yes” if they believe it should be yes, and to say “No” if it should be no. I am not advising you whether, in certain circumstances, you should say “yes” or “no”, but in order to emphasize this point, I would like to say that you have the power, and the right, and the ability, if you choose, to use it; and the God of Heaven gave you that power, right, and ability to use it.

Yes, you have within you the power, the right and the ability to look your father and mother right in the face and say “yes” or “no.” You can look your minister right in the face and say “yes” or “no.” You can look your husband, or your wife, right in the face and say “yes” or “no.” You can look your friend, or your so-called enemy in the face and say “yes” or “no.” Yes, you can look even God in the face and say “yes” or “no”, because he gave you “dominion” and that means that you can say “yes” or “no” to every source of suggestion, even your God, and face the possibility of enjoying the results of having made the right decision, or of suffering from having made the wrong decision.

But the point I am making is that you were given the right, the power, and the intelligence, and the ability to learn to say, “yes” or “no.”

Now, you have followed the suggestions made in Phase One and Phase Two very closely. But, one day you will happen to mention what you are doing, to a friend, your husband or your wife, your mother or father, your minister, and one or more of them immediately begins to make fun of you or discourage you. They tell you, “You mean that you fell for that!”; “Don’t be silly”; “I don’t believe that stuff, and I think that you are nuts”; or some sort of discouragement.

Well, Phase Three of this technique is “down deep inside you.” Pay no attention to them whatsoever, but keep your thoughts on Phase One and Phase Two. Keep identifying your desires, and keep “living in the feeling of having already attained them.” Yes, you can control your attention units. You can learn to say “no” to anything which will hinder the fulfillment of your dreams. You are the master of your fate, the captain of your soul!

Again, let me stress that so far it doesn’t cost anything. When I lecture on the subject around the country I consistently have people ask me, “How much does it cost me to quit being what I am now and become what I want to be? How much does it cost me to get the things I want now?”

Well, I tell them that I had discovered and have proved a simple little technique that really works every time. It is called the “The Count to Four System.” Phase One doesn’t cost one cent. Phase Two doesn’t cost a cent. And Phase Three doesn’t cost a cent either. And now, let me tell you that Phase Four doesn’t cost a cent either. Is that fair enough?

Phase Four is the HOW!

How do you get from here and now, to there, and what you want to be, and have what you want to have and not cost you anything?

Well, I am going to give you the answer in several ways so that you will be sure to trust it. First, let me say, that I am aware of certain facts, laws, rules, powers which are all natural, and which, if you will do certain things with the simple faith of a child, will all work for you and bring your dreams all fulfilled to you.

How many of you have ever had an idea come to you for “out of the blue?” All of you have, I am absolutely sure. Well, how many of you know just where the “blue” is located? I don’t exactly know where it is located myself, but I know the name we give it.

The “blue” is your subconscious mind.

Now, your subconscious mind is like the “soil” into which the farmer plants seeds. The farmer plants for example, wheat. What grain does he expect to one day harvest? “Wheat, of course” you say. May I ask you “How does the farmer take one bushel of wheat, plant it in good soil and a few months later harvest, say 40 bushels? Where does the extra 39 bushels come from?” “Oh,” you say, “Nature did it.”

Well, the farmer has learned by experience that there is something, some power which he calls nature and that if he plants good seed in good soil in good season he can depend on this power in some manner or means which he does not completely understand to take his one bushel of wheat and increase it to 40 bushels.

At the same time, he knows this power does not steal this extra 39 bushels from the neighbor’s granary. This power, in some fashion not fully understood takes just one bushel of seed, about an acre of soil, and about three or four months time.

The faith of the farmer, the warmth of the sun, the moisture of the rain, and other invisible elements, are combined and out of what appears to be “Nothingness” produces 40 new bushels of wheat. The farmer is pleased with the whole affair and his neighbor is not angry with him.

• Well, Phase One is the seed.
• Phase Two is the watering, cultivating, sunshine and faith.
• Phase Three is keeping the weeds out and not letting the enemy destroy your seed which has been well planted and is being cultivated until the harvest.
• Phase Four is the Subconscious Mind, which has the same quality in the field of LIFE as the soil has for the farmer.

In this way, the same as the soil takes one bushel of wheat and gives you forty fresh, new bushels of wheat, the subconscious takes one good idea,and through laws only known to itself, makes it into your dream fulfilled.

But you ask, “Just how are some of the ways that this all develops, or comes about in my daily life?”

I am glad to give you several examples.

Remember that you have done what it says to do in Phase One. Also, Phase Two and Phase Three. Now, there is a “period of time”  that it takes the seed to germinate and the harvest to arrive in the form of your dream fulfilled. This all takes place quite naturally from day to day in your life. But each day you will have ideas come into your mind and you will do what these ideas suggest as they have to do with the progress toward the attainment of your desires.

For example, suppose that you want to enjoy the standard of living which requires an income of one thousand dollars per month. But right now, your income is only three hundred seventy-five dollars per month.

• Phase One, you identify your desire of an income of one thousand dollars per month.
• Phase Two, you pretend and feel as you think you would feel if you already had an income of a thousand per month.
• Phase Three, you would insist on maintaining that feeling regardless of any suggestion which would disagree with you.
• Phase Four, you would listen for an idea from your subconscious mind which will help you to actually earn and receive the thousand per month. One day, you ask a friend of yours, “How many ways are there in the world, which pay at least a thousand per month income?”

He tells you of over one hundred ways that pay at least that much. Your Subconscious Mind begins to function in a manner that it never has before. It begins to add things up for you. It tells you in the form of ideas, out of the “blue” and in the form of feelings and urges that you should begin to study in a certain field, perhaps attend a series of lectures, or read certain books, or attain the necessary training to qualify for this new method which will permit you to earn and receive at least a thousand dollars per month. Of course, you not only listen to the subconscious, you do what it tells you to do.

You then, one day, find yourself in a new position that you enjoy very much and you are happier than you have ever been in your life. You are earning and receiving a thousand per month and your dream is a reality. The Count to Four System has worked for you and made it possible for you to almost triple your standard of living. It will help you to be anything you want to be and have anything you want to have.

Another example: A friend of mine is a man who, prior to three years ago, had never been in the direct selling field. He had been operating a modest dry cleaning business.

When I met him three years ago, he was a presser in a department store earning and receiving exactly $100 per week. He had never been before a group to make a talk at the time I met him. He had a 10th grade education, but like so many of us had not learned how to use the best of grammar as far as so-called correct speech was concerned. This man attended one of my lectures about three years ago, and he decided to do everything I asked him to do as I promised that he could be anything he wanted to be and that he could have anything he wanted to have.

In just three short years, he is a top sales executive of one of the most outstanding sales organizations in the world. His duties take him on lecture tours all over the United States, Canada, Hawaii and Alaska and soon he will go to Europe, Asia, Australia, New Zealand and Africa. He interviews the biggest people wherever he goes and his income is very substantial and is going up each year. He has everything he could desire. He lives in the finest suites at the finest hotels all over the world. He can do anything he desires because he has self confidence and an adequate amount of money.

Another example: About two years ago, I was lecturing along this line to a group of about 60 people near Los Angeles. Most of this small group were middle aged and older women in the selling field. I told them about the principles behind The Count to Four System. It was, as some of them told me later, just too good to be true. They wanted to believe it, but just found it impossible.

I felt this feeling among these very fine woman and I stopped right there on the spot and used The Count to Four System to help me to help them believe. I got the answer on the spot. I asked if there was at least one lady present, who is never, at any time, even secretly considered the idea of owning and casually driving a late model Cadillac automobile.

A charming lady raised her hand. In fact, several raised their hands, but I picked this one out as an example. I also asked her if she had an expensive dress. She said no, but that she would like one since I mentioned that she can have anything she wanted. Also, she said she was living in an apartment, which was very modest, that cost her about $30 per month. She was driving a used compact car, which at the time was worth about three-hundred and seventy-five dollars. I think that you all can get the picture.

Now, I told the group that in six months or less, this lady would own and be driving a late model Cadillac, be wearing a new expensive knit dress, and would be living in a new and expensive apartment comparable to her new way of life. They all looked goggle-eyed at me as though to say, “Can this really be true or is he a fool?”

Not six months later, but just 5 and one-half weeks later, this lady had her late model Cadillac, her knit dress and her new apartment. And all that she did was use what I have asked you to do in The Count to Four System.

She got well long into the plan, and after a week or so her subconscious mind began asking, “How can I earn and receive more money, because now I am a Cadillac girl and not a second-hand compact car girl. I’m a knit dress girl now, and I am a girl who lives in a new expensive apartment with period furniture. I want to find a way so I can be of greater service to humanity so that I can receive more compensation so I can comfortably live by my new standard.”

Well, this lady’s self-confidence and her sales increased so that she jumped from where she was at the time of the first lecture, to where she was just 5 and one-half weeks later. That has been a little less than two years ago, and now, I still know this very nice lady and at this time she is looking at a brand-new Cadillac. By the way, along with all the things which I mentioned, she also grew in poise, self-confidence, charm, patience, love of service, generosity, and many other very desirable mental attributes.

Her income today is at least three times what it was two years ago. Her self-confidence is 10 times what it was two years ago, and all because she decided to let me experiment in her case. She did not know exactly how it was going to happen, but she had confidence in me and did just exactly what I asked her to do. You say, “Yeah, he tells us these things, but he doesn’t give us their names and addresses.” If all you need, to believe this enough to try it, is to be able to contact this lady and ask her if I am telling you the truth, I’ll be happy to give you names and addresses.

The way to state the Phase Four principle is this:

The size and color of your thoughts are cause. Your experiences are effect.

Each thought has size and color or quality and quantity. Your thought regarding income is cause. Your income is effect.

If you could go through some sort of mental exercise and thereby increase the quality and quantity of your thought, which is cause, soon the income, which is effect, would be increased accordingly.

The Count to Four System is a mental exercise, which expands our thoughts regarding our desires and the law of cause and effect brings our desires to pass.

You ask Mr. A. how much his income is at present, and he tells you that it is $400 per month. You ask him what kind of a house he lives in, and he tells you he lives in a $75 per month house. You ask him why he doesn’t live in a $200 per month house, on a $400 per month income.

Let’s assume that he wants, very much, to live in a certain house which he can obtain for $200 per month. Let’s now further assume that he goes to night school and gets a new job, where his services are now worth $650 per month instead of $400 per month. Now he obtains the $200 per month house and lives in it.

How much does it cost him? We will all have to admit that all he did was to increase the quality and quantity of his “thoughts” and this resulted in his 40 hours per week being worth $650 per month instead of the $400 earned previously. So, it didn’t cost him anything to move into the $200 per month house from the $75 per month house.

Please try to think this through until it really means something to you. I know men who used to work very hard for $400 per month.

They worked hard for over 40 hours per week. Now they have so increased the value of their services per hour, that they work fewer hours, expand less energy and they are earning and receiving $4000 per month. I can take any man or woman, regardless of station in life, and if they will follow The Count to Four System, they can increase the quality and quantity of their “thoughts” and thereby increase the value of their services.

In turn, they will increase the amount of their income, and they can then obtain what they want. The Count to Four System will work for you regardless of whether your present income is $20 per week or $2000 per week. It is a principle which will make it possible for anyone, in any station in life, to merely decide what he wants to be and to have and then become it and have it.

It is now time that every person in the whole world should be told that success is just as simple as one, two, three, four. It is not as complicated as we have been told for centuries. It is good to get a formal education and to know as much as you can.

We have been told, however, that an education is indispensable and absolutely necessary before one can be successful. That is not so.

“If you can count to four”, you can be anything you want to be and can have anything you want to have.

I know this to be true, and I challenge anyone to prove me wrong!

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Chapter 5 – Righting the Direction – Wake Up and Live – 03

(An excerpt from The Strangest Secret Library available on Amazon)

Chapter 5 Righting the Direction

In spite of the will to fail, in spite of the rewards of failure, success is the normal aim of man, his proper objective. Energy is correctly used, not by spending it to hold ourselves inactive, nor by spurring ourselves to unproductive sterile activity, but only when it is at the service of the maturest and most comprehensive idea of ourselves that we can arrive at.

What this highest idea is will vary from individual to individual, and will expand with growth. No outsider can dictate another’s private definition of success. It may, it often does, include some recognition from one’s fellows, and greater financial rewards; on the other hand, it may not. Many a researcher in the sciences would consider himself fully successful (and would be right), if he added one minute fact to the mass of accumulating details on which science must proceed, if he took one item out of the realm of hypothesis and speculation and placed it in its proper relation to the mass of known truths. His name might never be known by those outside his science; it might be quite obscure even within his own field. He would nevertheless have attained the goal for which he was working if he accomplished that which he himself set out to do.

The actress who reaches the top of her art is as successful as the mother who raises a large and healthy family – but not more so. A priest or minister immersed in the care of his parish lives as successful a life as the genius whose name is known by most of his contemporaries. Another’s ideal of success may have so little in common with our own that we are quite blind as to what he can see in the career he has chosen, but unless we are totally unimaginative we know, when we see him living responsibly, effectively, usefully, happily, making the most of his advantages and gifts, that we are dealing with a successful man.

To offer too circumscribed a definition of success would defeat the purpose of this book. Much of our distrust of the word, as it is, comes from not realizing the infinitely extensive range of possible “successes.” Each of us, usually by late adolescence, has a mass of knowledge about himself, which – if we took the counsel “Know thyself” seriously – could be examined and considered until the individual’s ideal of the good life would emerge from it plainly. It ought to be part of education to see that each child should understand the necessity of finding this clue to his future, and be shown that it is sometimes thrown into confusion by hero-worship, or by the erroneous notion that what is an item in the success of one must be present in the success of each of us. Still, in spite of confusion, false starts, the taking over of the ambitions of a parent or teacher for ourselves instead of finding our own, most of us do arrive in the early twenties knowing what we are best fitted to do, or could do best if we had the training and opportunity.

It is worth noting carefully that unless you have allowed yourself to overestimate your character grossly, your own success-idea is within the region of those things which can be brought about. Usually, far from overrating our abilities, we do not understand how great they are. The reason for this under-estimation of ourselves will be considered later, but it is well to realize that few except the truly insane believe themselves suited for careers far beyond their full powers.

The next point to understand is that in these pages we are not talking about success of any secondary or metaphorical sort. Your idea of what is success for you is not here to be replaced by another high-sounding, “idealistic” compromise. You are not being exhorted, once more, to lower your hopes and then find that you can easily reach the simpler standard. Such programs are only temporizing with failure. On the contrary, the more vividly you can present to yourself the original picture of the goal you once hoped to be able to reach, the better your chances are of attaining it.

Now, having examined the currents in our nature which lead us to acquiesce in failure, understanding that, if we allow it to happen, we can be carried unprotestingly down in the deathward direction, let us see what is operating immediately to keep us from the healthy efforts we must make to succeed.

To do so we must turn to a subject which is in some disrepute today: hypnotism. For many reasons, some excellent but others suspiciously weak, hypnotism is a subject which is seldom studied nowadays. If you have never had occasion to read a sound book on the subject, it may seem to you that some of the feats claimed for hypnotized persons cannot possibly have been done. There is some likelihood, however, that you have read at least one book on auto-suggestion, the method of healing which was so popular about a decade ago, and auto-suggestion is one of the by-products of the nineteenth-century study of hypnotism.

But few readers today know of the work, for instance, of Esdaile in India in the middle 1800’s: of the surgical operations he performed painlessly on hundreds of patients, of his comments on the rapid recovery of those who had felt no pain during the operation – an early contribution to the theory of the deleterious effects of “surgical shock.” The work of Braid and Bernheim is almost unknown, and Mesmer, who combined a fantastic theory with a mass of arrestingly effective experiments, is now looked on mainly as a quack.

There is no doubt that hypnotism is in its present disrepute partly because its early practitioners could not refrain from premature and fantastic theorizing, and because it became connected in the minds of the public with such subjects as “spirit-rappings” and “slate-writing” mediums, many of whom were later exposed as tricksters.

Possible experimenters were alienated from the subject because it was offered to the world with such unnecessary accompaniments as the hypotheses about “odic fluid” and “animal magnetism” – explanations which explained nothing. In addition to these prejudicial theories, experiments in anesthesia by the use of chloroform and ether were proceeding in the same years. Insensitiveness to pain reached by hypnosis was uncertain and presented many difficulties: not everyone was hypnotizable, and, even more important, not every physician was able to hypnotize. Inevitably, the more certain form of attaining anesthetization through the use of chloroform and ether was the practice which became accepted.

The study of hypnotism, which many acute observers of the middle and late nineteenth century believed to be the first step towards the freeing of mankind from physical suffering, as well as the overcoming of many temperamental difficulties and the cure of many vices, fell into a decline. With the emergence of the psycho-analytic theory, the defeat of hypnotism – at least for our day – was cemented.

Now, although the formula that we are about to consider has in it no trace of auto-hypnotism, it is still possible to learn from the despised procedure what it is that defeats us in our efforts to be effective. Consider for a moment the successes of a good hypnotist with a good subject: they sound utterly beyond nature, and for that very reason we have not learned from them all we might garner. One man, ordinarily suffering from vertigo at even a slight eminence, when hypnotized can walk a very narrow plank at a great height. Another, looking light and delicate, can lift a dead weight. A stammerer can be commanded to give a fervid oration, and will do so without showing a trace of the speech-defect which hampers him in his normal state.

Perhaps one of the most remarkable cases is one cited by F. W. H. Myers in his chapter on hypnotism in Human Personality: a young actress, an understudy, called upon suddenly to replace the star of her company, was sick with apprehension and stage-fright. Under light hypnosis she performed with competence and brilliance, and won great applause; but it was long before she was able to act her parts without the aid of the hypnotist, who stationed himself in her dressing room. (Later in this same case the phenomenon of “post-hypnotic suggestion” began to be observed, and the foundations of the Nancy school of auto-suggestion, of which Coué is the most famous contemporary associate, were laid.)

In the same chapter in which he quotes the remarkable case of the actress, Myers made a theorizing comment which is of immense value to everyone who hopes to free himself of his bondage to failure. He points out that the ordinary shyness and tentativeness with which we all approach novel action is entirely removed from the hypnotized subject, who consequently acts instead with precision and self-confidence.

Now the removal of shyness, or mauvaise honte (he wrote), which hypnotic suggestion can effect, is in fact a purgation of memory – inhibiting the recollection of previous failures, and setting free whatever group of aptitudes is for the moment required.

There is the clue. No sentence was ever more packed with rich implications for those who are in earnest about reorienting their lives towards success.

It has become a commonplace to say that we learn by “trial and error.” We learn by discovering that one course of action does not bring about the end we had in view; we try again, and perhaps many times, until we find the procedure which accomplishes our intention. We then adopt the last term in this series of acts.

That is the mental picture we make of the “trial-and-error” method of learning.

Roughly it is right, but it omits to emphasize one element of the process which, although we may not dwell upon it intentionally, is never forgotten by the Unconscious: the element of pain. We believe, or speak and write as though we believed, that the one success remains as the total residue of the series of attempts, and that it cancels from our minds all the failures which went before it. We do not take into account the tremendous importance to our future conduct of those discarded trials which ended in failure. We succeeded at last, it is true; but meanwhile we experienced failure, sometimes ridicule, sometimes real pain, sometimes grave humiliation. We by no means retain in our memories only the item of the final success, nor does the success operate to make the failures and pain unimportant to our Unconscious.

The Unconscious dreads pain, humiliation, fatigue; it bends its efforts even more ceaselessly to the end of avoiding pain than it does to the procuring of positive pleasures. So we are faced with a fact which at once accounts for much of the inactivity, the inertia, to which we succumb at moments when positive action would be to our advantage: that rather than face the mere possibility of pain we will not act at all.

Rather than revive the memory of our early failures, let alone run the risk of hurting ourselves anew, we will unconsciously decide to remain inactive, or we will choose to do something easier than we should attempt, or we will start on a program and carry it near the spot where we were hurt before, and there find any excuse to beat a hasty retreat, leaving the work undone, the reward ungathered. The childish Unconscious wins: at least we were not bruised again in an already tender spot.

It is utterly illogical, of course; in order to avoid a trivial discomfort we roll up a great account of failure to wound us in the future, we miss opportunity after opportunity which may never come again, we expose ourselves to far greater pain than that we manage to avoid. But at least the memory of that early humiliation can sleep, or only turn restlessly, half-awakened.

Now, if that is true – and only a little self-analysis will prove that it is true – how convenient it would be if each of us could carry a hypnotist about, to cast his spell whenever we had to get to work! How marvelous if each of us could have his own private Svengali! Impossible, of course; and, more than that, undesirable. Fortunately, it is not at all necessary to be put under the sway of another’s will in order to do our own work. The solution is far simpler. All that is necessary to break the spell of inertia and frustration is this:

Act as if it were impossible to fail.

That is the talisman, the formula, the command of right-about-face which turns us from failure towards success.

Clear out, by an easy imaginative feat, all the distrusts and timidities, all the fears of looking ridiculous which you may hardly suspect of being treacherous trouble-makers in your life. You will find that if you can imaginatively capture the state of mind which would be yours if you knew you were going towards a pre-arranged and inevitable success, the first result will be a tremendous surge of vitality, of freshness.

Then – well, the only way to put it is that it will seem as though your mind gave a great sigh of relief, of gratitude for the liberation, and stretched itself to its fullest extent. This is the moment where one may be forgiven for feeling that there is something truly magical about the whole affair. There will appear an extension of capacity which seems more than normal.

Then the long-dammed-up flow sets in: directly, irresistibly, turned at last in the right direction, the current gathers strength from minute to minute. At first you may still harbor some fear that the spell which worked so instantaneously may break in the same way. It will not, simply because it is no spell; it is a reminder to yourself of the way in which work can always be successfully undertaken. If you remember that, far from your seeing the successful action stop, you will find that each hour of unhampered activity opens out into a promise of others in the future. There may actually be some embarrassment from seeing too many expanding possibilities until you have learned to organize your new life.

Those fears, anxieties and apprehensions, you see, were far more than mere negative things. By acting as if they were important, you endowed them with importance, you turned them into realities. They became parasitic growths, existing at the expense of everything that is healthy in you. While we allow them to sap us, we are allowing the nourishment which should go towards expanding growth to be used for feeding monsters, cherishing the freaks and by-blows of the mind instead of its extraordinary and creative elements. So that it is not that one is suddenly given wonderful new powers; by ceasing to let fear hold its frustrating sway we come into the use of already existing aptitudes which we formerly had no energy to explore. We discover that we already possess capacities we had not suspected, and the effect, of course, is as though we had just received them. And the rapidity with which these capacities make themselves known when once the aspects are favorable for them is truly somewhat startling. It is even more enjoyable.

Next, there is the further experience of seeming to become, in contrast with one’s old self, practically tireless. Actual records of working periods introduced by using this formula would strain the credulity of those who have never yet had the experience. And these periods are not followed by any depressed reaction. There is always so much ahead, and it is so clearly seen, that there is no chance for depression to set in when the mind is turned back from its onward drive to consider all the tribulations of the past, all the possible mischances which might conceivably happen, it cannot, of course, at the same time explore the road into the future. But once absolve it of the thankless and unnecessary task, and it rewards you by seeming to fly where before it had stumbled and groped.

It takes some self-education to learn how to go from one item of successful work to the next, not to lose time and spend strength – much more happily, but just as surely – in gloating over either the ease with which the task as done or in contemplating too fondly the truly remarkable work one has just been so fortunate as to produce. But a few days’ Harvest Home is quite excusable; and since, still resilient and unexhausted, one looks forward to further activity with enjoyment, there is no permanent danger that the first success under the new regime will be the last.

If you are tempted to look askance at this procedure, to feel that you arc being invited to deceive yourself into a feeling of success, you are quite wrong. We are all pragmatists and empiricists in our daily life; what “works” for us is our practical truth, and becomes the basis of our further activity. “Our thoughts become true in proportion as they successfully exert their go-between function,” as William James says. And even more fully and convincingly, the late Hans Vaihinger worked out these conceptions in his book, The Philosophy of “As If.” Not everyone will go with him to the furthest boundaries of his theory, but it is certainly plain that in most matters of life each of us must act as if this or that fact were a self evident truth. For one thing, if we insisted on proving the reality or efficacy or even probability of most of the conceptions on which we base our practical procedures, we should have no time left in which to act. So, in general, we accept the premises for action which are presented to us on good authority, and use them as proved unless or until our experience causes us to doubt the wisdom of so doing. Then we may reexamine them and perhaps reach different conclusions from our mentors, but for the most part we all act as if our norms of conduct, our standards of values, were eternally and everywhere valid, so long as they prove practicable for us.

In everyday life, then, if you are ineffectual in your daily encounters and unproductive in your work, you are to that extent acting as if you willed to fail. Turn that attitude inside out, consciously decide that your “As If” shall be healthy and vital, shall be aimed towards accomplishment, and you have made success a truth for yourself.

“The law of nature is: Do the thing and you shall have the power; but they who do not do the thing have not the power.”

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Wake Up and Live – Chapter 5 – Righting the Direction from Robert C. Worstell

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Auto-suggestion – Influencing the Subconscious Mind – 03

(An excerpt from The Strangest Secret Library available on Amazon)

Auto-suggestion – Influencing the Subconscious Mind

The Third Step toward Riches

AUTO-SUGGESTION is a term which applies to all suggestions and all self-administered stimuli which reach one s mind through the five senses. Stated in another way, autosuggestion is self-suggestion. It is the agency of communication between that part of the mind where conscious thought takes place, and that which serves as the seat of action for the subconscious mind.

Through the dominating thoughts which one permits to remain in the conscious mind, (whether these thoughts be negative or positive, is immaterial), the principle of auto-suggestion voluntarily reaches the subconscious mind and influences it with these thoughts.

NO THOUGHT, whether it be negative or positive, CAN ENTER THE SUBCONSCIOUS MIND WITHOUT THE AID OF THE PRINCIPLE OF AUTO-SUGGESTION, with the exception of thoughts picked up from the ether. Stated differently, all sense impressions which are perceived through the five senses, are stopped by the CONSCIOUS thinking mind, and may be either passed on to the subconscious mind, or rejected, at will. The conscious faculty serves, therefore, as an outer-guard to the approach of the subconscious.

Nature has so built man that he has ABSOLUTE CONTROL over the material which reaches his subconscious mind, through his five senses, although this is not meant to be construed as a statement that man always EXERCISES this control. In the great majority of instances, he does NOT exercise it, which explains why so many people go through life in poverty.

Recall what has been said about the subconscious mind resembling a fertile garden spot, in which weeds will grow in abundance, if the seeds of more desirable crops are not sown therein. AUTOSUGGESTION is the agency of control through which an individual may voluntarily feed his subconscious mind on thoughts of a creative nature, or, by neglect, permit thoughts of a destructive nature to find their way into this rich garden of the mind.

You were instructed, in the last of the six steps described in the chapter on Desire, to read ALOUD twice daily the WRITTEN statement of your DESIRE FOR MONEY, and to SEE AND FEEL yourself ALREADY in possession of the money! By following these instructions, you communicate the object of your DESIRE directly to your SUBCONSCIOUS mind in a spirit of absolute FAITH. Through repetition of this procedure, you voluntarily create thought habits which are favorable to your efforts to transmute desire into its monetary equivalent.

Go back to these six steps described in chapter two, and read them again, very carefully, before you proceed further. Then (when you come to it), read very carefully the four instructions for the organization of your Master Mind group, described in the chapter on Organized Planning. By comparing these two sets of instructions with that which has been stated on auto-suggestion, you, of course, will see that the instructions involve the application of the principle of auto-suggestion.

Remember, therefore, when reading aloud the statement of your desire (through which you are endeavoring to develop a money consciousness ), that the mere reading of the words is of NO CONSEQUENCE – UNLESS you mix emotion, or feeling with your words. If you repeat a million times the famous Emil Coué formula, Day by day, in every way, I am getting better and better, without mixing emotion and FAITH with your words, you will experience no desirable results. Your subconscious mind recognizes and acts upon ONLY thoughts which have been well-mixed with emotion or feeling.

This is a fact of such importance as to warrant repetition in practically every chapter, because the lack of understanding of this is the main reason the majority of people who try to apply the principle of auto-suggestion get no desirable results.

Plain, unemotional words do not influence the subconscious mind. You will get no appreciable results until you learn to reach your subconscious mind with thoughts, or spoken words which have been well emotionalized with BELIEF.

Do not become discouraged, if you cannot control and direct your emotions the first time you try to do so. Remember, there is no such possibility as SOMETHING FOR NOTHING. Ability to reach, and influence your subconscious mind has its price, and you MUST PAY THAT PRICE. You cannot cheat, even if you desire to do so. The price of ability to influence your subconscious mind is everlasting PERSISTENCE in applying the principles described here. You cannot develop the desired ability for a lower price. You, and YOU ALONE, must decide whether or not the reward for which you are striving (the money consciousness ), is worth the price you must pay for it in effort.

Wisdom and cleverness alone, will not attract and retain money except in a few very rare instances, where the law of averages favors the attraction of money through these sources. The method of attracting money described here, does not depend upon the law of averages. Moreover, the method plays no favorites. It will work for one person as effectively as it will for another. Where failure is experienced, it is the individual, not the method, which has failed. If you try and fail, make another effort, and still another, until you succeed.

Your ability to use the principle of auto-suggestion will depend, very largely, upon your capacity to CONCENTRATE upon a given DESIRE until that desire becomes a BURNING OBSESSION.

When you begin to carry out the instructions in connection with the six steps described in the second chapter, it will be necessary for you to make use of the principle of CONCENTRATION.

Let us here offer suggestions for the effective use of concentration. When you begin to carry out the first of the six steps, which instructs you to fix in your own mind the EXACT amount of money you desire, hold your thoughts on that amount of money by CONCENTRATION, or fixation of attention, with your eyes closed, until you can ACTUALLY SEE the physical appearance of the money. Do this at least once each day. As you go through these exercises, follow the instructions given in the chapter on FAITH, and see yourself actually IN POSSESSION OF THE MONEY!

Here is a most significant fact – the subconscious mind takes any orders given it in a spirit of absolute FAITH, and acts upon those orders, although the orders often have to be presented over and over again, through repetition, before they are interpreted by the subconscious mind. Following the preceding statement, consider the possibility of playing a perfectly legitimate trick on your subconscious mind, by making it believe, because you believe it, that you must have the amount of money you are visualizing, that this money is already awaiting your claim, that the subconscious mind MUST hand over to you practical plans for acquiring the money which is yours.

Hand over the thought suggested in the preceding paragraph to your IMAGINATION, and see what your imagination can, or will do, to create practical plans for the accumulation of money through transmutation of your desire.

DO NOT WAIT for a definite plan, through which you intend to exchange services or merchandise in return for the money you are visualizing, but begin at once to see yourself in possession of the money, DEMANDING and EXPECTING meanwhile, that your subconscious mind will hand over the plan, or plans you need. Be on the alert for these plans, and when they appear, put them into ACTION IMMEDIATELY. When the plans appear, they will probably flash into your mind through the sixth sense, in the form of an inspiration. This inspiration may be considered a direct telegram, or message from Infinite Intelligence. Treat it with respect, and act upon it as soon as you receive it. Failure to do this will be FATAL to your success.

In the fourth of the six steps, you were instructed to Create a definite plan for carrying out your desire, and begin at once to put this plan into action. You should follow this instruction in the manner described in the preceding paragraph. Do not trust to your reason when creating your plan for accumulating money through the transmutation of desire. Your reason is faulty. Moreover, your reasoning faculty may be lazy, and, if you depend entirely upon it to serve you, it may disappoint you.

When visualizing the money you intend to accumulate, (with closed eyes), see yourself rendering the service, or delivering the merchandise you intend to give in return for this money. This is important!

SUMMARY OF INSTRUCTIONS

The fact that you are reading this book is an indication that you earnestly seek knowledge. It is also an indication that you are a student of this subject. If you are only a student, there is a chance that you may learn much that you did not know, but you will learn only by assuming an attitude of humility. If you choose to follow some of the instructions but neglect, or refuse to follow others – you will fail! To get satisfactory results, you must follow ALL instructions in a spirit of FAITH. The instructions given in connection with the six steps in the second chapter will now be summarized, and blended with the principles covered by this chapter, as follows:

First. Go into some quiet spot (preferably in bed at night) where you will not be disturbed or interrupted, close your eyes, and repeat aloud, (so you may hear your own words) the written statement of the amount of money you intend to accumulate, the time limit for its accumulation, and a description of the service or merchandise you intend to give in return for the money. As you carry out these instructions, SEE YOURSELF ALREADY IN POSSESSION OF THE MONEY.

For example : Suppose that you intend to accumulate $50,000 by the first of January, five years hence, that you intend to give personal services in return for the money, in the Capacity of a salesman. Your written statement of your purpose should be similar to the following:

By the first day of January, 19.., I will have in my possession $50,000, which will come to me in various amounts from time to time during the interim.

In return for this money I will give the most efficient service of which I am capable, rendering the fullest possible quantity, and the best possible quality of service in the capacity of salesman of (describe the service or merchandise you intend to sell).

I believe that I will have this money in my possession. My faith is so strong that I can now see this money before my eyes. I can touch it with my hands. It is now awaiting transfer to me at the time, and in the proportion that I deliver the service I intend to render in return for it. I am awaiting a plan by which to accumulate this money, and I will follow that plan, when it is received.

Second. Repeat this program night and morning until you can see, (in your imagination) the money you intend to accumulate.

Third. Place a written copy of your statement where you can see it night and morning, and read it just before retiring, and upon arising until it has been memorized.

Remember, as you carry out these instructions, that you are applying the principle of auto-suggestion, for the purpose of giving orders to your subconscious mind. Remember, also, that your subconscious mind will act ONLY upon instructions which are emotionalized, and handed over to it with feeling. FAITH is the strongest, and most productive of the emotions. Follow the instructions given in the chapter on FAITH.

These instructions may, at first, seem abstract. Do not let this disturb you. Follow the instructions, no matter how abstract or impractical they may, at first, appear to be. The time will soon come, if you do as you have been instructed, in spirit as well as in act, when a whole new universe of power will unfold to you.

Scepticism, in connection with ALL new ideas, is characteristic of all human beings. But if you follow the instructions outlined, your scepticism will soon be replaced by belief, and this, in turn, will soon become crystallized into ABSOLUTE FAITH. Then you will have arrived at the point where you may truly say, I am the master of my fate, I am the captain of my soul!

Many philosophers have made the statement, that man is the master of his own earthly destiny, but most of them have failed to say why he is the master. The reason that man may be the master of his own earthly status, and especially his financial status, is thoroughly explained in this chapter. Man may become the master of himself, and of his environment, because he has the POWER TO INFLUENCE HIS OWN SUBCONSCIOUS MIND, and through it, gain the cooperation of Infinite Intelligence.

You are now reading the chapter which represents the keystone to the arch of this philosophy. The instructions contained in this chapter must be understood and APPLIED WITH PERSISTENCE, if you succeed in transmuting desire into money.

The actual performance of transmuting DESIRE into money, involves the use of auto-suggestion as an agency by which one may reach, and influence, the subconscious mind. The other principles are simply tools with which to apply auto-suggestion. Keep this thought in mind, and you will, at all times, be conscious of the important part the principle of auto-suggestion is to play in your efforts to accumulate money through the methods described in this book.

Carry out these instructions as though you were a small child. Inject into your efforts something of the FAITH of a child. The author has been most careful, to see that no impractical instructions were included, because of his sincere desire to be helpful.

After you have read the entire book, come back to this chapter, and follow in spirit, and in action, this instruction:

READ THE ENTIRE CHAPTER ALOUD ONCE EVERY NIGHT, UNTIL YOU BECOME THOROUGHLY CONVINCED THAT THE PRINCIPLE OF AUTO-SUGGESTION IS SOUND, THAT IT WILL ACCOMPLISH FOR YOU ALL THAT HAS BEEN CLAIMED FOR IT. AS YOU READ, UNDERSCORE WITH A PENCIL EVERY SENTENCE WHICH IMPRESSES YOU FAVORABLY.

Follow the foregoing instruction to the letter, and it will open the way for a complete understanding, and mastery of the principles of success.

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Auto-suggestion – Influencing the Subconscious Mind from Robert C. Worstell

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Detonating Caps – Claude Bristol Magic of Believing – 03

(An excerpt from “The Strangest Secret Library” – available on Amazon.)

Detonating Caps Claude Bristol Magic of Believing

“He who does not know what the world is does not know where he is. And he who does not know for what purpose the world exists, does not know who he is, nor what the world is.” – A FIRST CENTURY MESSAGE

For those of you who seek to learn and make progress, I gently lay this in your laps. I do so without the slightest fear but that it will turn your world entirely upside down – bringing you health, wealth, success and happiness, providing you understand and accept.

Don t Misuse It

Remember T.N.T. is a dangerously high explosive so when you gather it closely, handle it gently. Down through the centuries its power has destroyed those who sought to misuse it, therefore exercise great care that it is used only for good.

It can be proved by the teachings of the Bible, certain well established laws of physics, and last but not least, just plain common sense. Read and determine for yourself whether or not the proofs I offer stand by themselves.

Some of you may see only the spiritual side, others recognize the scientific truths, and still others may accept it as just a practical operating device to put you on the road to success. No matter – many know the truth and for you who will open your minds the light will pour in with dazzling white brilliancy.

Feel In Your Pocket

I’m indebted to an old friend of mine, an expert on X-Ray, and electrical high frequency apparatus, who, when I was a boy experimenting with electricity, put the first bit of powerful T.N.T. in my pocket. Then I didn’t know what it was and didn’t understand, but fortunately it has remained there all through the years. As I look back I realize why he didn’t make me understand what it was. He believed in me and knew that when I was ready to accept it I would. It’s taken nearly 30 years, during which time I sought up and down the highways, looking, seeking and searching for the Secret – T.N.T. All of the time there was some in my pocket – mine for the mere reaching.

However, I’ve got a firm grip on it now and I will divide it graciously, knowing if used wisely it will blow away all obstacles and straighten out the road on which you’ve been wanting to travel all your life.

For many years I was a newspaper man and frequently I was behind the scenes. I met great men and women, interviewed famous people. Naturally I studied them and tried to understand what peculiar qualities they possessed that placed them above the others, but their secret evaded me.

Then came the war and I wondered why others made progress while I seemed to be “blocked” in my own ambitions. The war did teach me, however, that I could sleep in the mud, eat moldy bread and live to laugh about it. This is part of my T.N.T. – so remember what I learned. It helped me to give Old Man Fear a solar plexus blow and I believe it will help you.

Hoping to find a royal road to fortune I read hundreds of the so-called “Success” books and they took me nowhere. I did the same with books on philosophy, psychology and still the great Secret kept just a jump ahead of me. I joined secret fraternal organizations, hoping that I might find that which I sought.

However, just like the bit of T.N.T. in my pocket the Secret was in every book, in the great orders, everywhere, and in fact, right under my very nose but something kept me from it. You will have to determine for yourself what keeps you from it if you don’t get it from T.N.T. It’s there – if you don’t find it in the printed word look between the lines – as I’ve done my best to present it to you.

Are You Afraid?

Following the war I became a member of a coast-wide investment banking organization and during the years I cherished quite a dream – as did thousands of others in all lines of business – only to discover that the air castles which I built were on an unstable foundation. That something which turned the world upside down financially entirely obliterated my air castles, and I became Afraid. I got lost in the fog. Everywhere I turned something fell in on me.

As an executive of the organization my responsibilities multiplied. Our business, due to the economic changes which were taking place in the world, faced a crisis, and many people failing to understand the catastrophe which had overtaken business everywhere were critical. All of which brought worry and many sleepless nights. I found myself dreading to go to my work – fearing that each day would bring added misery. The weeks went on and conditions got worse and worse. I was baffled. Several times I talked about getting out of the business and one day in the latter part of June, 1931, I made up my mind to leave. I mentioned it to one of the women with whom I had been associated for several years and saw nothing but reproach in her eyes. That night I tried to sleep. Again I found it impossible. I paced the floor for hours – when at about 3:30 in the morning I suddenly stopped and sat down. I was face to face with myself. I could follow the inclination to run and leave the others to carry on by themselves, or I could stay and do my share; a duty which I knew was mine. I caught myself saying almost aloud: “Right is right. It’s always been right. It can’t be otherwise;” something I had been taught since infancy.

Suddenly there appeared to be an unfoldment. Out of the air came a voice saying: “What have you been seeking all these years? What were you taught? What did you learn? Where have you been? Where are you going? I jumped to my feet crying: “I know it. I’ve got it now. It’s the secret. That’s what they tried to teach you. It is the Royal Secret, too.”

Something told me that I would find those identical words in a book which had many years before been given me and which I had tried to read, failed to understand and put aside. It was written by a great man, Albert Pike, a mystic, a poet and a scholar. Grabbing it from the shelf – feverishly I ran through the pages. The words were there and I understood immediately.

Open Your Mind

I now had the key. I could see a broad smooth highway and at the end of that highway a perfect flood of gorgeously beautiful radiance. “That’s the road you are on now. What a simpleton you have been! They tried to teach you, they tried to help you and you kept your mind closed – thinking that you alone could find the road and stay on it.”

I was nearly overcome with the sheer joy of it all. My fears, my worries had disappeared. I smiled. I knew that I was right and that everything would be right for me from then on. I slept like a baby.

There was a different atmosphere in the office that day. The oppressive black clouds which hung over us began to fade away.

I told the woman – she with the reproachful eyes – what had happened, and she smiled a knowing smile. She helped me get back on the track and I can never repay her.

As one learned man said: “All of us are born with the ability to differentiate between right and wrong, and with the ability to achieve, but some of us must run head-on into a stone wall, smash ourselves to bits before we really know what it’s all about.” I hit the wall with a terrific crash and it was the greatest and finest thing that ever happened to me.

Many noting the transformation asked for an explanation. I told some of my closest friends, and now it’s for all of you because I know I can do good.

I keep the door of my private office open as I find I can do much for those who wish to talk with me.

The morale of our whole organization was at its lowest ebb.

Everyone was discouraged. Afraid. By the very necessity of things we had to do an about-face.

Right Is Right

My job was doing everything I could to help the other fellow because I knew it was right. At first I was perplexed as to the methods I should employ to help them, but I used my own system in calling upon the subconscious, and the inner voice said that I should talk to them.

Some were skeptical, but I said to myself; “I can prove that I am right,” and during the week that followed I spent every waking hour reviewing the books that I had studied through the years.

Naturally the Bible came first; then followed studies in Yoga-ism, the philosophies of the old Greek and Roman masters and of the later day teachers and students. I again deliberated over the Meditations of Marcus Aurelius Antoninus, Re-read Hudson’s Law of Psychic Phenomena , another book, “The Gist of It,” written by a brilliant physician, Haydon Rochester.

Again I studied my books on physics, electricity and those on the vibrations of light and discovered that not only was I right, as I knew I would be, but that peculiarly the same general basic principles ran through them all. I reread numerous books on psychology and found the same story everywhere. Subsequently I quoted excerpts, and lo and behold, things began to move.

It has occurred to me again and again that all men and women who use this power are showmen, or to use the words of my newspaper days, headliners – those who hit the front page.

Something causes them to toss away the bushel basket under which they hide their heads and they arise above the commonplace.

Where Is Your Niche?

Surely you will agree that they may have the power to the Nth degree, but if they do not become headliners they never get a niche in the hall of fame. It doesn’t follow that they are newspaper publicity seekers, because some of them are very reticent – and by their very reticence are showmen.

Others adopt certain peculiarities or use certain devices to make them stand out from their fellow-men. Some wear an efficacious smile, others scowl – and still others have a certain charm of manner.

Long hair, whiskers and sideburns play their part. Flowing robes and distinctive dress are worn by others. The showmanship of some is evidenced by red neckties, others by spats, affected manners.

Many master the art of oratory, the science of warfare, banking, statesmanship, politics, the arts – but all of them stand out in the full glare of the calcium – headliners.

The number is legion. I mention a few of those of history and today: Desmosthenes, Nero, Julius Caesar, Christopher Columbus, Cleopatra, Balzac, de Maupassant, Sir Isaac Newton, Joan of Arc, Cromwell, Edgar Allen Poe, Benjamin Franklin, Alexander Hamilton, Bismark, Graham Bell, General Grant, Cecil Rhodes, P. T. Barnum, Clemenceau, Kitchener, Woodrow Wilson, Joffre, Sir Thomas Lipton, Foch, Mussolini, Winston Churchill, Charles E. Hughes, Lloyd George, Mahatma Gandhi, Ramsey MacDonald, Will Rogers, Douglas Fairbanks, Herbert Hoover, Henry Ford, Lindbergh, Alfred E. Smith, Lenin and Hitler. They have been and are found in every walk of life.

Gandhi uses this power, I am sure, and I think he is the greatest headliner of present times. You can find many pictures showing him in the modern civilized garb of man, but today, and for several years he has kept his hair cropped short, worn a loin cloth and a pair of huge spectacles. I have no right to say that Gandhi affected this attire for any particular purpose, but I believe he has done it to focus the world’s attention upon himself for India’s cause.

We have seen Ely Culbertson, the bridge playing expert, perform. There have been few psychological devices that he hasn’t used – he has “something” – and certainly no one can say he is not a headliner.

I make no attempt to explain why those who have this power are headliners. You’ll have to determine that for yourself.

Detonating Caps are now set! Caution signals are out. Be Careful!

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Please download this transcript with our compliments:

Detonating Caps – Claude Bristol – Magic of Believing from Robert C. Worstell

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